Jupiter Communications released a report on Monday predicting that worldwide direct e-mail marketing will balloon from $164 million (US$) in 1999 to $7.3 billion in 2005. [E-Commerce Times]
Even though there are now some state laws closely regulating spamming, the practice of sending mass unsolicited e-mails has acquired a sheen of respectability, and in some quarters is enthusiastically referred to as "sending an e-mail blitz." [E-Comme...
To date, the U.S. Federal Trade Commission (FTC) has only gone after spam in cases in which deceptive advertising was being prosecuted. Unsolicited commercial e-mail (UCE) itself, regardless of its contents, has not been a target. [E-Commerce News]
Activists decry a loophole in proposed U.S. anti-spam laws that would allow each spammer to send one unsolicited e-mail before an ISP could take action against the spammer. [E-Commerce Times]
Getting people to say yes to marketing e-mails, and then getting them the messages that are most likely to make them buy, is a thriving industry of its own. [E-Commerce Times]
Andy Wang's article: "UK-based entertainment and shopping guide Virgin Net announced today that it has selected upstart search engine Google to provide search services for its Web site."